THE COLOR WHITE VOL4And here we are: white. After an entire week talking about colors, shades, impossible names and some pretty questionable chromatic boundaries, we're finishing with the one color that seems to have decided
not to take part in any of those arguments.
Because there's something funny about white: on paper, it seems like the simplest color of them all. It doesn't need to scream for attention, it doesn't have to be particularly intense, and you're unlikely to hear two guys arguing for ten minutes about whether something is pearl white, off-white, ivory or nuclear white.
If it looks white, it's white as far as we're concerned, and we can peacefully get on with our lives.
But then white shows up on certain clothes and all that supposed discretion goes straight out the fucking window.
A white T-shirt, a shirt, a dress or, especially,
a good piece of white lingerie can attract a hell of a lot more attention than any color specifically designed to do exactly that. Maybe because it doesn't need much decoration. Maybe because it lets the shapes do all the work. Or maybe because our relationship with colors is a lot less sophisticated than we've spent this entire week pretending it is.
Either way, after making our way through greens, blues, lilacs, reds, yellows and blacks, we've finally reached the end of the road.
And we're finishing with white.
No mixtures, no complications and no need to check a Pantone chart to know exactly what the hell we're looking at.
Color week is over.
Now we can finally go back to focusing on what really matters.
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IT'S FRIDAY!
MARIO BROS. MORE THAN 40 YEARS OF JUMPINGThe story of
Mario begins in 1981, when Nintendo released
Donkey Kong, an arcade game designed by
Shigeru Miyamoto in which a small character had to dodge obstacles and jump over barrels to rescue a woman kidnapped by a giant gorilla.
Back then, he wasn't even called Mario. He was simply known as
Jumpman, and much of his appearance was born out of the huge graphical limitations of the time. With so few pixels available, Miyamoto had to come up with simple solutions to make that tiny character instantly recognizable.
The cap meant they didn't have to properly draw and animate his hair.
The mustache helped separate his nose from the rest of his face without having to draw a detailed mouth, while the overalls made it easier to visually distinguish his arms from his body when the character moved.
What we instantly recognize today as Mario was, to a large extent,
a collection of practical solutions to technical problems.
The name came shortly afterward. Nintendo of America began calling the character Mario after
Mario Segale, the landlord of the warehouse the company rented in the United States.
In 1983 came
Mario Bros., where he shared the spotlight with his brother Luigi and his profession as a plumber was firmly established. But the real leap forward came two years later.
In 1985, Nintendo released
Super Mario Bros. for the Famicom and Nintendo Entertainment System. Mario began running through huge levels, traveling through pipes, hitting blocks, collecting coins and facing Bowser to rescue Princess Peach.
The game went on to become
one of the most important and influential titles in video game history, selling more than 40 million copies.
From there came Super Mario Bros. 2, Super Mario Bros. 3, Super Mario World, Super Mario 64, Super Mario Sunshine, Super Mario Galaxy, Super Mario Odyssey and dozens more. Mario also started racing karts, playing tennis, golf and soccer, competing in the Olympic Games, throwing parties and taking on pretty much every profession Nintendo could imagine.
Over the decades,
the Mario franchise has sold hundreds of millions of video games, and its universe has expanded far beyond consoles.
TV shows, toys, clothing, comics, merchandise, theme parks and movies have turned the character into
one of the biggest icons in global pop culture.
His image has become so recognizable that you don't even need to have played one of his games to know who he is.
A red cap, a mustache, blue overalls and an M are enough.
More than four decades after his first appearance, Mario belongs to that small group of characters that have managed to escape the medium they were originally created for. The internet has adopted him, transformed him, parodied him and reimagined him in pretty much every possible way.
And to think it all started with a handful of pixels jumping over barrels.
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